fAB
2012
I was hired to Fab by their Chief Marketing Officer to be a part of the marketing team to redesign the OOBE for Fab, as well as maintain the brand identity as the company scaled quickly on a global level. I helped work on internal info-graphics, presentations for executives, online advertisements, as well as new hire on boarding culture 'boxes' and books for a seamless transition into the Fab culture.
By the end of the summer I delivered packaging designs that met the needs of Fab and created a memorable user experience. The second slideshow is the summary of work I completed for the OOBE portion of the work. COGS were also included in the document which I have chosen not to include.